Say
As with many common verbs, the meaning of “to say” in the Bible is highly dependent on context. Who is speaking? Who is hearing? What is it about? Is it a command, a message, an apology, instruction? All these things enter into the meaning of “say.” In general, though, “saying” has to do with sharing truth at various levels -- from the most exalted power people can have to perceive the Lord's desires directly to the most basic of orders issued to people at their lowest.
Word
'Word,' as in Isaiah 9:8, signifies the doctrine of internal and external worship. 'Word,' as in Psalms 119:6-17, stands for doctrine in general.
'The Word,' as in Psalms 147:18, signifies divine good united with divine truth.
The whole Word is nothing but the doctrine of love towards the Lord, and love towards our neighbor, as in Matthew 22.
(Odkazy: Arcana Coelestia 1288)