Jehovah
The Lord, in the simplest terms, is love itself expressed as wisdom itself. In philosophic terms, love is the Lord's substance and wisdom is His form. Of course, we feel the Lord's love and hear His wisdom in many different ways, depending on our state in life and how receptive we are. That's why the Lord has so many different names in the Bible, and is referred to in so many different ways.
Arcana Coelestia # 2890
2890. The evil spirits residing with a person through whom he communicates with hell see him as no more than their vile slave, for they pour into him their own desires and persuasions, and thereby lead him wherever they wish. But the angels through whom a person communicates with heaven see him as a brother and instill into him affections for what is good and true, and thereby lead him in freedom not where they wish but where the Lord pleases. This shows the nature of both types of freedom, and that it is slavery to be led by the devil but freedom to be led by the Lord.